The monthly surveys done by Nielsen in U.S. on mobile consumers revealed interesting facts. It stated that 31 percent of consumers prefer their smart-phone in Android Phones. And a 30 percent vouched for Apple iphone. Mobile users who planned to upgrade to a smart-phone in the next year also opted for an Android platform than Apple.
The inclusion of Version iphone in U.S. also could not reduce the desirability and popularity of Android Smart-phones.
Though Apple overtook Nokia in handset sale by revenue, looking on to the past 6 months sales record of Smart-phones, purchase of Android based smart-phone outnumber iOS. Fifty percent of people who purchased a smart-phone in the past six months said they had chosen an Android device and 25 percent said they had bought an iPhone, and 15 percent said they got a Blackberry device.
Android's share of new smart-phone purchases was twice that of Apple iPhone. Android continues to rule the smart-phone market share battle with 37 percent, compared to 27 percent for the iPhone and 22 percent for Blackberry.
Android platform market has increased tremendously with its popularity, and it is quite evident from companies like Motorola and Samsung Electronics joining hands with Android. Customers are constantly looking for smartphones that can substitute Apple iphone. And with Motorola and Samsung emerging in the market big time Android sales can account for half of the total smart-phone market in 2012
Apart from Android and Apple a 10.5 percent of consumers planned on buying a Blackberry device, down from 12.6 percent July 2010, and Windows devices also slipped from 6.8 percent 2010 to 6.4 percent in 2011 even with the launch of Windows Phone 7 in November.
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